Global Village, Dubai

View all cases studies

Global Village is a prestigious seasonal theme park event, operating in Dubai from November until April every year, attracting around 5 million visitors. It has a mix of high quality themed rides, attractions, retail pavilions and food outlets.

HB Leisure have been operating games and arcades at this event for 3 years, working in partnership with the Mellors Group. The event has grown and we now have over 20 games and 100 machines across two arcades, delivering strong revenue growth over our 3 years of operations. HBL has built up expertise in the Middle East market, allowing us to understand the needs of both local and visiting customers, and through this to design and operate games that are well suited and appealing to these target groups.

"HB Leisure was awarded the contract at Dubai Global Village because Mellors were looking for the best skills games operator in the market to work with. We knew that HBL would be the perfect fit for our company ethos and we are pleased to say we made the right choice. HBL has done an excellent job of delivering exciting, fun and family friendly games to our customers. We would not hesitate to recommend them to anyone looking for a professional package of skill games.”

Edward Mellors, Mellors Group, Dubai Global Village

Contact Us

Interested in how HB Leisure
can help you?

If you are interested in partnering with HB Leisure or finding out more about us, please contact us using the form opposite (or the email address below) and we will be delighted to get back to you.